Esquiades.com is an Internet domain is registered by Viajes Para Ti, S.L.U., with CIF B55666952, registered in the Commercial Registry of Tarragona on Page 106 of Volume 1862 of the Companies Section, Leaf T-26395, 1st mark. Company located at Avda de Bellisens 42, Room 127-129, 43204 - Reus (Tarragona), phone number @@phone_en@@ and fax: 0034 977 270 159. Viajes Para Ti, S.L.U., has the necessary permits and licenses for the exercise of own a travel agency activities. The company is registered in the Register of Catalonia Tourism Occupation MD 169 GC-license.

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Blog, News & ski tips

How was the 2023-24 ski season on Esquiades.com? Check out our new infographic!

Published: May. 13, 2024

Content

1 How many skiers have we taken to the snow this year?

2 Did you know that 48.22% of the bookings were made through our APP and the Esquiades website from mobile?

3 Top 5 resorts rated by skiers like you

4 Up to 10 new international resorts added this year! Every year we grow with our internationalization project.

5 Yes, the international market is booking their ski holiday on Esquiades.com.

6 What are our customers like? We describe them to you:

7 We are the largest community of skiers in Spain. Our social networks and newsletter prove it!

8 More than 90% of skier customers who have trusted us would do it again.

9 Don't miss the full infographic

How was the 2023-24 ski season in Esquiades.com? Check out our new infographic!

As every year, from the Esquiades.com team we show you how the ski season has been in the form of data with a special infographic. All yours!

See infographics

How many skiers have we taken to the snow this year?

The best time of the year: looking for your next ski destination, find a good deal on Esquiades.com and put on your skis to enjoy some well-deserved runs. We work very hard to fulfill your wishes! And one of the things we are happy to know is that more and more people trust us to make their ski holiday.

Yes, this 2023-24 season we have accompanied 134,318 skiers.

As you know, this season has been complicated. The weather was not on our side, snowfalls were slow to arrive and temperatures were unusually high... Even so, we are very happy with the data obtained!

Did you know that 48.22% of the bookings were made through our APP and the Esquiades website from mobile?

This year we have seen new faces and it has been noticed. More than 4 million people have entered our website to take a look at our offers and content and plan their ski holiday.

Thanks to the constant improvement of our APP, we have also increased visits by 3.88% over the previous year, and also bookings made from the APP or mobile devices. Where do you visit us from, web or app?

In this screenshot of our infographic, you can also see the number of bookings we have obtained this season and the reviews of our customers after returning from their holiday.

Wow! Both data seem to have suffered a small drop... But not everything is so "simple", if you keep reading, we will explain exactly what has happened ;)

Top 5 resorts rated by skiers like you

On our website you can find the resorts rated by skiers who have visited them. This will help you decide your next holiday with first hand information from people like you ;) Check them out!

Up to 10 new international resorts added this year! Every year we grow with our internationalization project.

From Esquiades.com we work hard to offer you new ski destinations every season. This effort has brought us 2.791 bookings in international ski resorts .

The same illusion that we have to release a pair of shoes, skis, or trousers is shared in... TRENCH SKI RESORTS! 70.4% of the resorts we have are international, and this 2023-24 we have added up to 10 new resorts (and the 24-25 season we will have MANY more).

Yes, the international market is booking their ski holiday on Esquiades.com.

"Go hard or go home", is something we say a lot in the office. The quick translation would be "Go hard or go home". And what does that mean? Well, we like to think big and make it happen. For that reason we are very excited about our project of internationalization of Esquiades.com.

For some time now you can find our website in 5 international languages: English, French, Portuguese, German and Italian. Would you like us to add another language?

We have had 1,057,505 web visits outside Spain! A 20.50% more than 22-23 and a total of 2,947 bookings (1.44% less than the previous season).

❆ Did you know our Instagram account @esquiades_en? With quality content in English only :)

What are our customers like? We describe them to you:

Our community is super important, they help us to improve our services and know better all your needs. Thanks to them, we can offer ski holiday packages or mountain hotels adapted to all kind of profiles.

You will surely see yourself reflected in one of them!

As you can see, most of them travel as a family (37%), as a couple (22%) and with friends (24%). They are usually short holidays around 3 nights and book their ski holiday about 38 days in advance.

Did you know that on Esquiades.com you can also choose the option of booking only the hotel (without ski passes)? 11.28% of the bookings this season 23/24 are only for accommodation in ski destinations, but without the ski pass included.

The origin of our customers is mainly from Spain, although the number of international customers who book with us is increasing every year.

Although we have a lot of complements on the web, the most popular ones are: ski insurance (56.06% of our customers book it) and equipment rental (48.59% of our customers book it).

There are skiers who prefer this flexibility, or new users who simply want to see the snow or a mountain holiday!

This 2023-24 we continue to notice a rise in the standard of living. We can also see this in ski deals, with a significant increase in the price per booking. Although this point is also due to the fact that we are offering more and more international destinations to customers from all over the world and also a greater number of extras in the booking.

We are the largest community of skiers in Spain. Our social networks and newsletter prove it!

If you still don't follow us on our social networks... You're about to do it! We have a very nice and active community of snow lovers. We love to have direct contact and through social networks it's possible!

There we share with all of you where it's snowing, we do live updates, we show you the state of the slopes, we inform you about activities and places to visit, we tell you the weather forecast for the weekend, and much more!

Yes, we also publish a lot of DRAWS and announce exclusive offers.

All these contents worked with care have caused a furor this year, because it is incredible the strong increase we have experienced in all of them, especially in Instagram and Tik Tok.

Globally, in social networks this year we have grown by 21.56% compared to last season. Just successes!

Another channel that works wonders for us and that many customers value is the newsletter. A small mailing with offers, special prices, valuable information, sweepstakes... We have up to 196,746 skiers subscribed!

We send it every two weeks during the ski season (except when there are snowfalls, then we may send an email more often than the previous one, but for a good reason!)

Our open rate is 32%, 5.57 points higher than the average open rate of a travel newsletter!

More than 90% of skier customers who have trusted us would do it again.

Exactly 96.6% of our customers would book again with Esquiades.com! As we have mentioned before, we have personalized customer service 24 hours a day, 365 days a year, and we attend you in 7 languages, we are here for you!

In addition, we are also rated on other platforms such as: Trustpilot (4.7), Facebook (4.5), and Google (4.7), all of them with a score of 5, great!

Don't miss the full infographic

Thanks for being there one more year and joining us in this adventure! We share with you the complete infographic so that you don't miss any detail and a link so that you can access the offers for the 2024-25 season.

View infographic

Offers 24/25

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