Grandvalira ski resort shall invest 6 million of euros in new facilities, slopes, innovation and restoration aiming to cultivate the loyalty of its clients and to attract new customers offering a wider range of services and acvtivities for the 2012-2013 season.
This is what the new commercial and marketing director Núria Tarré put fowrard, stating besides that it is predicted a rise of a 8% in the ski sales of international markets such as UK, France or Russia.
Another goal Grandvalira intends to promote this season is its 'online' communication through a new website, as well as to develop social networks in order to engage the brand with the customers and inform of its offers.
