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guest_id | Used for user identification, ad personalization, and content recommendations. | 2 years | ||
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guest_id_marketing | Used for user identification, ad personalization, and content recommendations. | 2 years | ||
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SMSV | Used to link device usage and website visits to the user's Google account. | 309 days | ||
SOCS | Used to store the user's status regarding their cookie choices. | 13 months | ||
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Google Ads | Secure-3PSID | Used to display relevant and personalized Google ads. | Google Ads | 2 years |
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With the aim of improving the comfort and experience of its visitors, Baqueira Beret presents a series of improvements for this season 2024-2025. From renovated infrastructures and new technologies to specific services for families, the ski resort makes sure that every detail facilitates the arrival and stay of its customers.
The Baqueira 1500 area presents a complete remodeling in its infrastructure, focused on offering more comfort and a fluid access to the services and lifts of the resort, both the Telecabin and the TSD Bosque.
The new Baqueira Store stands out in this area, the store and rental previously located under the office building, is now located in the central area between the aforementioned lifts, making it much easier to rent or buy the equipment and go directly to the slopes. It is important to note that the name Ski Service no longer applies this season to the six stores strategically located throughout the ski area. From now on the name is Baqueira Store.
As for the new Baqueira 1500 store, it has the latest technology for ski repair and maintenance, allowing customers to conveniently pick up and return rental equipment. This space offers state-of-the-art equipment and the possibility of customization for those who wish to test and purchase high-end equipment.
It is also the only point of sale for the exclusive limited edition Husta Skis, created for the 60th anniversary of the resort.
Baqueira Beret has developed a special concept for families, Baby Baqueira, which brings together the resort's playgrounds. This service ensures that children also enjoy their experience in the snow with activities and personalized care according to their age and needs. The resort has three areas:
Baby Baqueira 1500: aimed at children from 6 months to 3 years old, located in an area specially equipped for indoor play and stimulation. This park also offers an outdoor garden area for the first contact with the snow in a safe and controlled environment.
Baby Baqueira 1800 and Baby Beret: designed for children from 3 to 6 years old. Both facilities have indoor and outdoor play areas in the snow, allowing children to begin to familiarize themselves with skiing in a playful and supervised environment.
These facilities ensure a complete experience for children, with sensory activities, games and workshops, always with specialized staff and with a focus on mountain culture and respect for nature.
To ensure that visitors, skiers and snowboarders are informed at all times, Baqueira Beret has installed digital screens at key points in the ski area. These will display real-time information on the state of the slopes, the weather forecast, and other relevant updates on the operation of the services. In this way, skiers can organize their day and move around more comfortably and safely.
On the other hand, a giant screen has also been set up at the arrival of the Fernández Ochoa Stadium to inform about the results during the competitions.
With these changes, Baqueira Beret ensures to remain one of the most advanced and comfortable resorts to enjoy skiing in southern Europe.